Get Stronger, Feel Better
Fine Fit evolved from the question of “why are there so few women at the gym”? Other than group classes, it was glaringly obvious that women were NOT using the facilities that they were paying for. When asked “why” the responses were:
- I don’t know what to do on the machines
- I’m afraid I will hurt myself by doing something the wrong way
- Everyone else knows what they are doing except me
- Hiring one of the gym’s personal trainers on top of the membership fees is just too expensive
From that, the concept of a fitness studio just for women with personal trainers to take you through every step of the workout in a safe, non-threatening but challenging environment was created.